Many large-scale venues, destinations and convention centres face a similar problem – how can they get their brand name in front of international event planners and buyers? One fool-proof way of promoting your facilities, capabilities […]
Crisis communications is often seen as the ‘scary’ part of PR and marketing, and it is often made out to be more complex than it needs to be.
As part of our insights forum, dtconnects, we […]
In the old days, public relations (PR) was much simpler. PR was essentially a means to convince third parties – usually journalists – to report favourably about an organisation. The language was formal and business-like, […]